iOS 14 & SKAdNetworkNews & Updates October 8, 2021 How iOS 14 Impacted Mobile Advertising Apple Search Ads rises as overall iOS attributions fall Quick… Jeff Richardson Love1
News & Updates October 8, 2021 Google Play Install Referrer to Help Marketers With Facebook’s AMM Program Deprecation Get campaign metadata on Facebook App Ads directing to Google… Jeff Richardson Love3
News & Updates October 1, 2021 Implement Push Notifications in Your Omni-channel Marketing Strategy Reengagement for a privacy-first era Push notifications are a standard… Leslie Amadio Love1
News & Updates September 28, 2021 Maximizing Cross Promotion on Your Apps Publisher tools for turnkey cross-app portfolio measurement Are you an… Jeff Richardson Love0
News & Updates September 27, 2021 Android 12 Release and New ADID Permissions Important steps for marketers to take by or before October… Jeff Richardson Love0
Fraud PreventionNews & Updates September 22, 2021 Click Flooding Rears its Ugly Head in OTT and CTV OTT Fraud: hot advertising platform, same old fraud Advertising on… Leslie Amadio Love0
iOS 14 & SKAdNetworkNews & Updates September 20, 2021 Apple Releases iOS 15 Here’s what iOS 15’s arrival means for marketers Apple’s latest… Jeff Richardson Love3
News & Updates September 14, 2021 Measuring OOH Advertising in the Privacy-First Age As digital advertising enters a privacy-first era, how will that… Leslie Amadio Love0
News & Updates September 14, 2021 Advertising on OTT and CTV You don’t have to be a TV streaming app to… Leslie Amadio Love1
News & Updates September 8, 2021 Find The Best Free App Attribution Tool Learn more about how Kochava’s Free App Analytics® tools compare… Leslie Amadio Love2
Fraud PreventionNews & Updates September 7, 2021 Get Your Ad Spend Out of Jail Catch Jailbroken Device Fraud Fraud wears many masks, and fraudsters… Leslie Amadio Love0
Press August 31, 2021 In a fluctuating digital advertising environment, the value of an earned customer is at a premium Leslie Amadio Love0