WEBINAR | Embracing Contextual Advertising for Privacy-Safe Growth April 24 10AM PDT
Maximize Subscribers Listeners Viewers Readers with Holistic App Measurement and Attribution for Media & Entertainment
Measure all devices and platforms your users engage from to understand their journey and increase retention and lifetime value.
Find your single source of truth
Across every campaign, every channel, and every media partner, Kochava uncovers the true sources driving high-quality user acquisition and engagement. Navigate your omni-channel media mix like a pro, leveraging our plug-n-play integrations across thousands of media partners.
Experience the largest selection of CTV & OTT growth partners
Don’t be held back by limited integrations. Kochava supports the largest array of programmatic, platform-direct, and publisher-direct integrations for campaign activation on OTT and CTV.
Explore more partners in the Kochava Media Index
Measure everywhere users are engaging
Leverage our vast library of turnkey software development kits to seamlessly measure every platform where your users listen, play, read, and watch. Connect the dots across devices with IdentityLink® to understand unique users and/or households.
Boost app adoption for better retention & loyalty
Subscriber stickiness increases with mobile app adoption. Kochava SmartLinks™ delivers friction-free deep linking tools to get more users into your mobile app – consuming content on the go. Even turn SmartLinks into QR codes for use across physical and digital channels.
Hear from our media and entertainment clients
Press play on Apple Search Ads
Seamlessly measure all of your campaigns on Apple Search Ads (ASA) via Kochava’s out-of-the-box support for the AdServices framework with keyword-level reporting, analytics, and insights.
Looking to more effectively scale on ASA? Search Ads Maven is a best-in-class suite of productivity and automation tools that empowers ASA marketers to:
✔ View keyword-level ROAS by in-app event goals
✔ Reduce CPA and/or CPG by 30% or more
✔ Manage bids and campaigns automatically
✔ Optimize brand protection and share of voice in the App Store
More growth tools for media & entertainment apps
Dynamic Audience Activation
Explore data points to create dynamic audiences, syndicate them to preferred partners, and group lapsed users for re-engagement targeting.
Premier iOS Support
Kochava ensures secure, privacy-first measurement of all your customers’ data across Apple devices and complete support for SKAdNetwork attribution.
Predictive Churn Modeling
Boost overall user LTV with highly accurate predictive churn modeling. Know which customers are most likely to churn and reengage them before they do.
Media cost aggregation
Measure all of your omni-channel cost data in one dashboard and streamline your ROAS equation to maximize revenue.
Data & analytics
Dig into your app data without limits. Extract strategic insights through analytics, reports, and a built-in SQL query prompter.
